Client:

Leentjes Amsterdam

Leentjes Amsterdam

Fall 2020: Happy baking mixes
This fall, Leentjes launched a new product line in Jumbo Supermarkets. Leentjes Baking Fun!  In addition to colored powdered sugar, cheerful decorative sprinkles and colored syrup, Leentjes now also has pancakes, cupcake and cookie mix.

With only 100% natural ingredients for 100% fun and 100% yummy taste!

Visit them at www.leentjesamsterdam.nl

Marleen de Haan, founder of Leentjes Amsterdam:

Together with Jelle and his team, we quickly devised a packaging concept that is completely new, contemporary and above all typically Leentjes. The packaging exudes cheerfulness and quality and is attractive to both parents and children. They shout ‘Grab me’ from the shelf and that was exactly the assignment. Jelle gave a lot of space to spar, to think along and to try different things. I experienced the shoot day and the post-processing period afterwards as educational, very pleasant and above all very nice. Our pay-off states that we are ‘Blijmakers’, Jelle is definitely one of them!”